Irina KREMEN

Fashion strategy. Product. Results.

Experience

Experience: work history and skills in chronological order.
From category to brand strategy → AI systems.
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2024 — Present e-stylit AI Co-founder · Product Vision · AI Strategy AI styling & personalization → AI-native product system
Focus AI-powered styling & decision-support systems
Skills AI UX · Personalization Logic · Fashion Data · Human–AI Interaction
Results → AI stylist logic development · Fashion × AI positioning
Scope of Impact
2022 — 2024 ANKKA — AI Footwear Design Platform Founder · Product & Strategy Lead AI-driven footwear design workflow → investor-ready concept
Focus AI-driven product systems for footwear design
Skills AI Design Workflows · Prompting · Product Architecture · Pitch Strategy
Results → AI footwear design methodology · Partner/investor-ready platform concept
Scope of Impact
2019 — Present Business Consulting (Contracts) Turkey · Apparel · Footwear · Leather Goods Turnaround & business transformation → +10% FW / +5% SS
Focus Strategy, audit, and transformation of manufacturing businesses
Skills Business Audit · Turnaround · Process Reformatting · Financial Justification
Results → New outerwear line · +10% FW / +5% SS growth
Scope of Impact
2017 — 2019 MONSORRO / Mons&Oro Brand Director · Chief Designer (Footwear) 2,000 → 3,500 SKU · +15% purchases · new bags category
Focus Brand & product leadership, collection architecture
Skills Brand DNA · Collection Cycle · Production Control (CN/TR) · Visual Strategy
Results → SKU 2,000→3,500 · +15% закупок · запуск сумок
Scope of Impact
2010 — 2012 Renaissance Group / Cooper Creative Director · Product & Purchasing Director 3 brands · restructuring · 5,000–8,000 SKU
Focus Multi-brand leadership, restructuring, new categories
Skills Portfolio Management · закупки/дизайн/ВЭД · Category Expansion
Results → Реструктуризация функций · новые ТМ/категории · 5,000–8,000 SKU
Scope of Impact
2000 — 2005 CenterObuv Category Manager (Women’s Footwear) 10,000–15,000 SKU · retail analytics · buying
Focus Category planning, purchasing, retail analytics
Skills Assortment Matrix · Pricing · ABC Analysis · Supplier Search
Results → Управление категорией 10k–15k SKU
Scope of Impact

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